Job Title: Digital Marketing Manager

Job Overview:

Are you innovative and passionate about current trends and creating digital marketing campaigns? Global Impact Sourcing LLC. is looking to hire a digital marketing manager to support the marketing team in effectively promoting its message across all digital channels. On a daily basis, they will manage company’s social media, including Facebook, Twitter, and Instagram, and create email blast campaigns to target key customers. They will also delegate responsibilities to copywriters, content creators, and other members of the marketing team, and stay up to date on the latest social media trends.

Responsibilities:

• • • • Create and manage content for company’s social media, emails, and other forms of digital communication
      • Research, track, and analyze consumer behaviors and trends and implement research into digital marketing campaigns
      • Prepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIs
      • Collaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniques
      • Develop and monitor campaign budgets

Skills and Qualifications:

• • • • Social media savvy, with a passion for staying on top of trends
      • Strong sense of creativity, imagination, and innovation
      • Excellent interpersonal skills, with the ability to collaborate with other departments
      • In-depth knowledge of various social media platforms and best practices
      • Ability to analyze consumer metrics, reports, and trends
      • Strong project management and managerial skills

Preferred Qualifications:

• • • • In-depth knowledge of current digital trends
      • Experience in digital marketing, or a related field
      • Proficiency in photo and video editing software
      • Experience with SEO and SEM strategy and keyword research
      • Understanding of website analytics tools, such as Google Analytics
      • Analytical mind, with a passion for measuring data